All projects
Wellness · Example project
Wellness practice — monthly content system
Services
Content & Marketing SystemsAI Audit & Strategy
The brief
A monthly routine for planning, drafting and approving social posts and newsletters in the practice's own voice.
Challenge
Where practices usually start
Content usually gets made when someone finds a spare hour, so posting is irregular and the tone changes with whoever writes it.
Approach
What I set up
I write a voice guide from the practice's existing material, set up a monthly content calendar, and build an AI-assisted drafting workflow with a clear review step so the owner approves everything before it goes out.
Outcome
What it's meant to change
Posts and newsletters that go out on a schedule and sound like the practice, in a few hours a month.
Gallery
Want something similar?
Let's talk about
your practice.
Tell me about your practice. I'll reply with a few first ideas and whether I'm the right fit.